The Proof is in the Precision: Our Vicious Success Stories.
From Invisible to Inevitable - Full-Funnel Growth for a B2B SaaS Fintech
A B2B SaaS fintech with strong retention but thin pipeline engaged Vicious Marketing to fix a structural growth problem. Over 9 months, we rebuilt their acquisition and expansion system — sharpening ICP, training platforms on revenue signals, and building organic authority. CAC dropped 61%, LTV:CAC crossed 4:1, and organic drives 44% of pipeline.
Client: B2B Fintech Client
Client Overview
Budget: Confidential
Timeframe: 9 months
Financial Technology
Not Disclosed
Build a scalable, full-funnel demand generation and pipeline system across category visibility, demo conversion, and expansion revenue

The VM Blueprint:
Performance on the Offensive.
Diagnose
Funnel, unit economics and compliance constraints analyzed before a single dollar is spent.
Engineer
Offers, channels, and creatives designed to hit target ROI, CAC, and payback windows.
Scale or Kill Fast
Winning plays scaled aggressively, losing ones cut quickly — no attachment to channels.

Eyal Dror
CEO, Founder
Scaling in a regulated market isn't about finding a shortcut; it's about mastering the science of data and the art of compliance. We provide the precision required to grow without the risk.
Eyal Dror is the visionary behind Vicious Marketing, a performance-led agency specializing in high-stakes, regulated industries. A veteran in marketing automation and digital strategy, Eyal has transformed startups into global success stories by focusing on what matters: the bottom line. His approach combines cutting-edge AI-driven search strategies with a deep understanding of international regulatory frameworks.
Testimonials
5X
Organic Traffic
"Their SEO strategy completely transformed our search visibility. We saw a 5.2X increase in organic traffic within six months, which had a direct and massive impact on CreditCube’s bottom line."
Service: SEO
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Jacob
Marketing Director, CreditCube
"Managing reputation in the fintech sector is incredibly high-stakes. Their ORM team handled our brand presence in S. Korea with total professionalism, turning sentiment into a growth opportunity."
Service: Online Reputation Management
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Juliette
Head of ORM (S. Korea Fintech)
"The growth strategy and PPC management were top-tier. We achieved a record-low CAC while scaling our user base globally. Their technical expertise is exactly what a high-growth SaaS needs."
Service: PPC & Growth Strategy
8X
Global Scalability
"Vicious Marketing provided a masterclass in marketing strategy and execution. Their PPC management allowed us to scale across the DACH region, and the entire EU with surgical precision. They are more than just an agency; they are a strategic partner that truly understands the complexities of the German fintech landscape and the nuances of high-stakes growth."
Service: Marketing Strategy & PPC
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Benjamin
Chairman of the Board, German Fintech Company


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